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webfi-How to Track User Engagement in WordPress with Google Analytics

Are you properly tracking user engagement on your WordPress site? User engagement is an important metric to track because it will help you strategically plan for your site’s growth. In this video, we’ll walk you through how to track user engagement in WordPress with Google Analytics.


►partner affiliate link – http://monsterinsights.com/
►written tutorial – https://www.wpbeginner.com/wp-tutorials/how-to-track-user-engagement-in-wordpress-with-google-analytics/

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►WordPress Gutenberg Tutorial: How to Easily Work With the Block Editor https://www.youtube.com/watch?v=JjfrzGeB5_g
►What is SEO and How Does it Work? https://www.youtube.com/watch?v=JjfrzGeB5_g
►How to Install a WordPress Theme https://www.youtube.com/watch?v=ZIPQRQLAz90

This video brought to you by MonsterInsights, take a look at their site here:

For the discount, use our code: WPBVIP

If you have not set up MonsterInsights then you would want to take a look at our video here:


For this tutorial we will start by installing and activating the Forms addon, this will allow you to track the different conversions associated with the forms on your site. You can find this addon in the Insights, Addons section of your WordPress admin area.

The second addon will be for eCommerce which you can also find in the addons section, we will just need to ensure that the correct tracking is enabled in your Google Analytics. In your site view, go to the Ecommerce Settings and enable both Ecommerce and Enhanced Ecommerce Reporting. This will allow Google Analytics and MonsterInsights to track your information. In the settings for MonsterInsights with Enhanced eCommerce active you can activate the settings for your specific plugin needs.

The last addon for this tutorial will be the ads addon, it is only for Adsense and you will want to ensure that your Adsense is connected to your Google Analytics to begin tracking. Enabling it in MonsterInsights requires you to go to Insights, Settings and Enable Google Adsense tracking in the Ads Tracking area.

If you liked this video, then please Like and consider subscribing to our channel here for more WordPress videos.

Feel free to take a look at the written version of this tutorial here:

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  • joui frank on August 5, 2019

    great thank you

  • Larem q' jones on September 4, 2019

    Excellent video in a long list of excellent videos. Thank you! Question: If a reader hits the BACK button and it is considered s bounce even if they've been on my site for 10 minutes reading, should I make sure that all internal links to pages on my site open into a new window? Thank you.

  • WPBeginner - WordPress Tutorials on October 27, 2021

    How to Make a Link in Bio Page in WordPress (Linktree Alternative) ► https://www.youtube.com/watch?v=AbNsHgP1hr8

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